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Why advertise with VMC?

As the most popular destination for Australians searching for health information, Virtual Medical Centre (VMC) offers an extensive range of effective advertising opportunities to increase your visibility online in a quality and trusted environment.


About VMC

VMC was founded in 2001 by Australian oncologist Dr Andrew Dean, to provide in-depth cancer information to his patients. The independent website now provides information on nearly every health topic imaginable, with over 42,000 pages of content for both consumers and health professionals via a secure login.

VMC has been a trusted source of online health information for over a decade and has provided content for use by the BigPond network, HealthInsite, benevolent associations and in English language competency exams for health professionals. The high regard in which VMC is held has assisted in its strong growth. The number of page views each month has increased by over 100% over the last 12 months, with each user viewing an average of 8 pages per month.1

For more information, please view our About Us page.


Key stats

Australia's #1 commercial health information website2

Pages of health information42,000
Average unique visitors per month1450,000
Average page views per month1800,000
Number of Australian medical specialists who quality control the content1,000 EAB
Largely female consumer audience372% female
 28% male
Secure login for health professionals allowing you to promote ethical brands
Virtual Medical Centre conforms to:  
  • Medicines Australia Code of Conduct.

Publications

Distribution

Health consumer enewsletter22,000
Health professional newsletter8,000
Consult Magazine for health professionals10,000

 

Contact us

To find out how VMC can create a customised solution to reach your target audience, please contact our agency:

MCN logo


Advertising Policy

To find out about VMC's advertising policies, please view our Advertising Policy page.


References

  1. Google Analytics
  2. Hitwise October 2009
  3. VMC user survey 2008 and 2009

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calendar icon Created: 17/3/2010 calendar icon Modified: 8/5/2013
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About Virtualmedicalcentre.com

Virtual Medical Centre

Australia’s leading source for trustworthy medical information written by health professionals.

Please be aware that we do not give advice on your individual medical condition,
if you want advice please see your treating physician.

Virtual Medical Centre © 2002 - 2013 | Privacy Policy Last updated 25 May 2013

Parenting information is available at Parenthub.com.au

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